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Mazel Tov! It’s a B…rand-New Website

(Miami, April 13, 2017)—Readers of Targum Shlishi’s materials will notice a new graphic look and feel on this news release, which coincides with Targum Shlishi’s updated graphic identity and revamped website, both of which launch today.

The redesigned materials coincide with and help to mark the foundation’s twenty-fifth anniversary. The new look of the foundation’s materials and logo are a contemporary update, while the new website provides online visitors with a more robust, streamlined, and technologically upgraded experience.

Among the major changes on this new website, online visitors will experience a greater ease of navigating the grant categories and years, an expansion of the Targum Shlishi Initiatives section, the introduction of a blog that features the work of Targum Shlishi’s grantees, and more integration with Targum Shlishi’s other websites.

Additionally, the materials produced by and about Targum Shlishi are easier to access and to read on the new site: this includes materials such as press releases, director’s writing, and media coverage about Targum Shlishi. And, as is standard now, the new site is mobile-friendly.

“We are pleased to share our new website with our friends and colleagues,” says Aryeh Rubin, Targum Shlishi’s director. “We hope people will explore the website, and above all, we hope that our twenty-five years of giving, with more to come, will serve as inspiration.”

The new site is one of a few websites that Targum Shlishi has produced and maintains. The others are:

  • Jewish Sages of Today: Profiles of Extraordinary People
    A companion to a book Targum Shlishi produced of the same title, the website includes all materials from the book and much more, including micro-sites on each sage and a Teacher’s Guide to the book.
  • Rabbi Irving (Yitz) Greenberg
    This online archive focuses on decades of audio lectures and also includes video and written materials from a renowned scholar Rabbi Dr. Irving (Yitz) Greenberg, “one of the greatest Jewish thinkers of the last half-century,” according to Aryeh Rubin.

We hope you will share Targum Shlishi’s new website with others. And we also hope you will share your reactions with us, as we welcome your impressions. Please let us know what you think! Email us at:

A team of professionals worked with Targum Shlishi to realize the new design direction and the new website:

Peter Roman served as art director and lead graphic designer. An award-winning brand builder and strategic designer, Peter has extensive experience in both the corporate world and the museum field. He is design director with Marks Design, an SGS Co Company; formerly, he was associate design director at Landor (Cincinnati). Clients have included Procter & Gamble, Kraft Foods, and Chase Bank. He also worked on staff at the Museum of Modern Art (New York) and as the designer for The Wolfsonian–FIU Museum. He holds a B.F.A. in graphic design from the Massachusetts College of Art.

Richard Chimelis, a strategist for digital communications, served as the website’s developer, programmer and UX/UI designer, as he has done for Targum Shlishi’s other websites. Founder and CEO of Captiva Companies, a group dedicated to supporting entrepreneurs and startups, he has extensive experience in the communication arts, multimedia and Internet technologies, providing services in the areas of branding, marketing, design, and multimedia. He has worked with national and international clients, including Canon, Discovery Channel, American Express, MTV, Warner Music, and Apple. Richard often speaks and leads workshops and training sessions.

Andrea Gollin wrote and edited the website and oversaw the project. A writer, editor, and publications consultant who serves as Targum Shlishi’s program director, in addition to producing web content for a wide range of organizations and for Targum Shlishi’s other sites, she regularly consults with museums and universities, including the High Museum of Art, Vizcaya Museum & Gardens, and The Wolfsonian–FIU. Her articles and cultural criticism have appeared in many newspapers and magazines, including The Miami Herald, Salon, The Washington Post, Newsday, and Entertainment Weekly. Additionally, she has edited dozens of books and museum exhibition catalogues, the most recent being Robert Winthrop Chanler: Discovering the Fantastic (The Monacelli Press, 2016). She has also produced work such as newsletters, annual reports, brochures, and more for many organizations and corporations, among them Expedia, Humana, AvMed, LemonYellow, Mount Sinai Medical Center, and Books & Books. She the author of a children’s book published by Scholastic and has published numerous short stories in literary journals. She is a graduate of Princeton University and received a master’s degree in writing from the University of Virginia.

About Targum Shlishi
Targum Shlishi, a Raquel and Aryeh Rubin Foundation, is dedicated to providing a range of creative solutions to problems facing Jewry today. Premised on the conviction that dynamic change and adaptation have historically been crucial to a vibrant and relevant Judaism and to the survival of its people, Targum Shlishi’s initiatives are designed to stimulate the development of new ideas and innovative strategies that will enable Jewish life, its culture, and its traditions to continue to flourish. For more information on the foundation, visit its website at Follow Aryeh Rubin, Targum Shlishi’s director, on Twitter at

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